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Entries with tag <em>service manager</em>.

Consistent processes deliver more than 50 percent greater efficiencies in launching new services


OSSera's Service Quality Management Case Study has been featured in the TMF Case Study Handbook 2012.  The TMF Case Study is only available to TMF Members.


Consistent processes deliver more than 50 percent greater efficiencies in launching new services

Summary: MIMO Tech Co. Ltd. of Thailand is an IT service provider and content aggregator for value- added services such as mobile, broadband and content. The provisioning of value-added services was becoming increasingly complex and more important to its business in terms of remaining competitive and retaining market share. In addition, the value-added services’ architecture was not flexible enough to support dynamic marketing, technological changes and new business models. It turned to a unified service management tool, aligned with TM Forum’s Frameworx suite of standards, to achieve its business transformation. This helped it reduce operating expenditure by 20 to 30 percent through greater efficiencies between service modeling and monitoring. It also continues to see at least a 50 percent improvement in efficiencies in offering new value-added services compared to the way it used to work. These value-added services include customer-facing services like music, SMS/MMS, call management and downloads among others, and resource-facing services like GPRS/GSM, Edge/UMTS and IP.


About MIMO Tech Co. Ltd:


Business Overview

Advanced Info Service (AIS) is the top Thailand mobile telecommunication company with 54% revenue market share. As of December 2010, the Company registered 31.2 million mobile subscribers, representing 45% subscribers market share. With over 20 years of operation, AIS continues to deliver excellent service to Thai community through superior network covered more than 97% nationwide. In addition to the mobile operator business, AIS also have subsidiary companies which are determined to support the core business operation. 

The growing demand of content, application, and mobile internet and wireless broadband are the crucial revenue stream of the telecom business. As, we commit to bring advanced technology and innovation to customers. AIS recently upgraded the technology on the current 2G network to “EDGE Plus” which supports maximum data upload speed of 236 kbps and download speed of 296 kbps with Dual Transfer Mode (DTM) which allows a simultaneous voice call and data connection. In early 2010, we established the subsidiary called MIMO Tech Co., Ltd. (MMT) to operate as a data content aggregator or a pool of content and application which will support various services of AIS and other subsidiaries from the growing consumer demand on mobile data.

Reference AIS for more details.

Our original TMF Case Study is also available here.

Brochures on Service Manager:

GSMA World Congress Blogs

Live Broadcasting Link: Mobile World Live


Complete tour of MWC in 3 minutes! from TelcoProfessionals on Vimeo.


GSMA MWC from TelcoProfessionals on Vimeo.

Analyst views on first 36 hours of MWC. from TelcoProfessionals on Vimeo.

Mobile World Congress 2011 was by all accounts a record-breaking year:


  • Highest-ever total attendance:  more than 60,000
  • Largest-ever senior-level audience: more than 58%
  • Highest-ever number of CEOs in attendance: more than 3,000
  • Largest-ever number of exhibitors:  1,400
  • Largest-ever number of press: 2,900+ press members representing 1,500 media outlets
  • Largest-ever gathering of Mobile App Developers: more than 12,000

Year over year, the GSMA Mobile World Congress attracts the largest number and highest-quality attendees of any event in the mobile industry. And true to our name, this is truly a global event: attendees came from 200 countries from around the world.

OSSera is looking forward to keynotes, speakers, and analysis on this event.  OSSera's Service Strategy, Infrastructure, and Product Planning framework for more effective, available, and flexible Service Monitoring is the key to business transformation.  Operational Support Systems will not be a key focus of the GSMA Mobile World Conference but it will definitely be an underlying enabler for the mobile services of today and tomorrow.

For more information see what we are doing for AIS Thailand, the leading mobile and broadband content service provider in Thailand with over 2000+ services and 30 million mobile subscribers.  See Case Study.

Also please see our CEM blog series which defines CEM both in the general perspective and the more specific industry perspective as it pertains to xDR probe data collection, indexing, data mining, and analysis for Customer Experience and QoS.

"Far more than a mere communication device, mobiles now serve as our books, health monitors, payment transfer devices, social connectors and tour guides. Mobile technology is embedded in our cars, homes, appliances, governments and utilities. Mobile is enhancing and expanding education and thus, transforming the world. Mobile World Congress 2012 will celebrate the current state of mobile and offer a glimpse into where mobile has the potential to go next." GSMA World Conference, 2012

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About Us  -  OSSera, Inc. is a global provider of Operational Support System (OSS) solutions for IT organizations, service planning, service operations, and network operations.  OSSera's multi-threaded symmetrically distributed platform fully leverages modern multi-core server hardware to provide higher flexibility, reliability, and scalability for service and resource management solutions.  OSSera's products support the TM Forum's suite of standards especially in the area of Service Management, Fault Management, Performance Management, Data Mediation, and Configuration Management.   Meet the management team.

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